Hitting quotas as a new Partnerships Manager requires knowledge of the day-to-day strategic operations you cannot learn from the high-level fluff webinars and courses out there. In this bootcamp, you will have mentorship and operational guidance from a dozen partnerships experts who have been in your shoes! Nine workshops + four 1:1's with your assigned mentor, and accountability throughout to ensure you become a better partnerships manager.
In this session we’ll talk about: How to navigate the politics and expectations of being a partnerships manager. Marco has been in and around some major partnerships programs. He's excelled in each and every one using the strategies he'll explain in this kick off session!
In this session we’ll talk about: Leveraging your own client-facing team to identify prospective partners and keep existing partners happy. The time to value of these partnerships is so quick and if they have a successful client onboarding experience they are likely to refer more business.Keep existing partners happy by making sure the client-facing team is communicating any road blocks if working directly with the client. Monica will guide us!
In this session we’ll talk about: Sunir has led and been involved with countless partnerships operations. Now, he's in the thick of it building relationships with agencies for his own SaaS. He's going to take you through how he works through the difficult job of determining who he should spend his time on as an Ideal Partner Persona.
Will has done agency outreach for years with companies like Vidyard and Mailshake. He's the best guy to help us understand what works and how to get your first messages read.
Agencies live in marketplaces like Upwork, Clutch and others. In this session, we will learn how to find and strategically convert digital agencies off of marketplaces.
If you are not mapping accounts and co-selling with partners, you are leaving a lot on the table. In this session, we get to hear from someone who has built large co-selling operations with agencies and is now running partnerships for a top account mapping SaaS platform.
Roddy Smith has been leading sales and marketing efforts in SaaS for years. He's been successful with partnerships because of his knowledge of digital agency persona's and understanding of how true partnerships work. He'll talk us through how to enable partners with the give mentality.
In order to scale partner enablement, it’s super important that your sales team is involved, engaged, and acting in time. Jessie Shipman is helping partner managers with this strategy and increasing enablement in the process. She's going to show you how.
Ashley Scorpio has run partnerships for WPromote, Hawke Media, and now over sees Business Development, Marketing, and Partnerships at Levitate Foundry. She’s built partner programs from the ground up to thousands of partners. She’s an expert Marketer with over a dozen years experience and will show us how to get the most out of co-marketing with partners.
One of the most difficult things for partner managers is executing GTM with new larger agencies. Thankfully for all of us, Greg Portnoy (former VP of Partnerships for Hawke Media and Attentive Mobile) is going to show us how he has executed GTM with top agencies numerous times.
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